Eliminating waste by leaving paper behind

The Challenge

Data Across America

Driving along many of our major US Highways you’re bound to come across a sign for Speedway, one of the nation’s largest gas station and convenience store chains. In fact, Speedway has over 1,600 stores employing thousands of part-time and full-time individuals resulting in more than 1,700 job applications each month. Though the business is simple, the sheer volume causes a level of corporate complexity that highly benefits from streamlining data from the individual store level to headquarters.





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  • Name


  • Location

    Enon, Ohio

  • Industry

    Retail - Human Resources

  • Solutions Implemented

    Workflow, Data Capture

  • Contact Optiform

Simply Complicated

After choosing to partner with the Optiform team, Speedway put forth effort into defining their specific needs. This helped Optiform generate a solution custom fit to the client. Speedway sought a way to integrate the employment application and decision process with their existing website, Speedway.com. Employment requires a criminal background check and the need for the automated process to integrate with a background check web service was tantamount to the project’s success. Speedway wanted to be able to advertise the available positions on recruiting sites and needed the process to be seamless. Furthermore, the local store managers are given ultimate hiring authority and needed to route completed applications to the individual stores. Completed applications must be stored for record keeping purposes and comply with FCRA and diversity reporting.

Our Solution. Their Results.

An Overall Success

Once the application of the Optiform solution had been implemented, Speedway saw an estimated savings of $478,000 per year. Store level aggravation was eliminated by doing away with the printing of all job application forms. Store manager’s spent less time reviewing and faxing documents and were no longer burdened with manual background checks. The typical recruitment cycle was reduced from one week to one day. The actual employee talent increased due to allowing store management to offer the positions directly. Work queues were narrowed and could be categorized by priority. Data storage was made easily accessible to all. The overall financial health and employee atmosphere was greatly improved, resulting in long-term satisfaction.

Position your team for success

Are you ready to unleash the full potential for your business processes?

Optiform offers a broad spectrum of data processing solutions beneficial and able to be customized to fit any business need. From standard human resource departments to the information produced through clinical trials, Optiform has a long history of maximizing the efficiency of all its clients. Although the Optiform to sit and hear your needs, personalized support and recommendations pre and post project ensure your long term sanctification with your paper free results. Contact us today to set up a personalized, one-on-one consultation on software recommendations. Already a valued Optiform client? Our customer support is ready to help.